RESEARCH & PLANNING SERVICES
Marketing Research Services, Planning, Strategy Development, and Consulting. Achieve results with AdwayCreative.
User-First Service Suite
Benefits
Prices
Benefits
- EXPERT CONSULTATION:
Get the insights you need to make the best decisions for your business. - ADMINISTRATIVE ASSISTANCE:
Let us take care of the day-to-day so you can focus on what matters most. - LEGAL GUIDANCE:
Get the peace of mind knowing that your legal needs are in good hands. - STREAMLINED OPERATIONS:
Improve your efficiency and productivity with our expert help. - INFORMED DECISION-MAKING:
Make better business choices with the knowledge and expertise of our team. - REDUCED WORKLOAD:
Delegate tasks to our team and free up your time to focus on growth.
Prices
INVESTMENT FACTORS:
The extent of support required, the difficulty of legal advice, level of consultation, and necessary services.
- LITE: $350-$400 per project
Advice session: 1 by email
Consultation: 1 x 30 min video call
Web administrative help: up to 2 hours
Legal guidance: 1 topic
Basic compliance check
Description: Entry-level support including limited legal guidance and administrative help for essential user-first practices. - PLUS: $500 – $700 per project
Advice sessions: 2 by email
Consultations: 2 x 30 min video calls
Web administrative help: up to 4 hours
Legal guidance: 2 topics
Comprehensive compliance audit
Basic user experience (UX) review
Description: Expanded support with additional consultations, legal guidance, and web administrative help to enhance user-first strategies. - PRO: $1,500 – $2,000 per project
Advice sessions: 3 by email + priority support
Consultations: 3 x 30 min video calls
Web administrative help: up to 8 hours
Legal guidance: 3 topics
In-depth compliance and risk assessment
Advanced UX and accessibility review
Custom policy drafting
Description: Comprehensive support with extensive legal guidance, personalized consultations, and web administrative resources for optimal user-first implementation. - CUSTOM: For complex projects or ongoing support, please contact us for a tailored solution.
- DISCOUNTS AVAILABLE:
3-project package: 5% discount
6-project package: 10% discount
12-project package: 15% discount - NOTE:
Our User-First Service Suite is designed to help businesses implement best practices in user experience, legal compliance, and web administration. All services are provided by experienced professionals to ensure the highest quality support for your digital presence.
S.M.A.R.T Goals
Benefits
Prices
Benefits
- SPECIFIC GOALS:
Set unambiguous goals that will help you stay focused and on track. - MEASURABLE PROGRESS:
Quantify your goals so you can track your progress and make necessary adjustments. - IMPROVED PERFORMANCE:
Optimize your outcomes by setting structured and strategic goals. - ACHIEVABLE TARGETS:
Set attainable goals that are realistic and motivating. - RELEVANCE TO STRATEGY:
Align your goals with your overall business strategy to ensure they are relevant and impactful. - TIME-DRIVEN RESULTS:
Set deadlines for your goals to create a sense of urgency and accountability.
Prices
INVESTMENT FACTORS:
The number of goals, the complexity of the goals, the measurements, and the project time frame.
- LITE: $500 – $750 per project
Goals set: 1-3
S.M.A.R.T goals plan: 1
Project time frame: 1 to 3 months
Includes initial consultation and one follow-up session - PLUS: $750 – $1,250 per project
Goals set: 4-6
S.M.A.R.T goals plans: 1 to 2
Project frame: 1 to 6 months
Includes initial consultation, two follow-up sessions, and monthly progress reports - PRO: $1,500 – $2,500 per project
Goals set: 6-12
S.M.A.R.T goals plans: 1 to 3
Project frame: 1 to 12 months
Includes initial consultation, quarterly strategy sessions, monthly progress reports, and ad-hoc support - CUSTOM: For complex projects or ongoing support, please contact us for a tailored solution.
Marketing Intelligence
Benefits
Prices
Benefits
- DATA-DRIVEN DECISIONS:
Make strategic choices that are backed by data and insights. - INSIGHTS INTO TRENDS:
Understand market trends and consumer behavior so you can plan better. - COMPETITIVE ADVANTAGE:
Gain an edge over your competitors by leveraging data from a variety of sources. - CUSTOMER INSIGHTS:
Understand your audience’s preferences and needs so you can target your marketing efforts more effectively. - IMPROVED CAMPAIGNS:
Optimize your digital marketing campaigns using data-backed insights. - INFORMED INNOVATION:
Make informed product and service innovations based on insights.
Prices
INVESTMENT FACTORS:
Data sources, analysis depth, competitors count, required insights.
- TRENDING ATTITUDES ANALYSIS: $750 – $1,500 per analysis
Get social media insights
Find out what your leads are already liking, commenting, and sharing
Investment varies based on analyzed competitors’ profiles count
Includes up to 5 competitor profiles (additional profiles at $150 each) - HIDDEN WISDOM ANALYSIS: $1,000 – $2,000 per analysis
Data mining from up to 50 sources
Understand what your audience is looking for and how they are looking for it
Investment varies with research extent and channels count
Includes analysis of up to 10 channels (additional channels at $200 each) - FUTURE SENSE ANALYSIS: $1,500 – $2,500 per analysis
Anticipate customer needs
Predict demand through advanced trend analysis
Investment varies with required research scope for actionable insights
Includes 12-month trend forecast (longer-term forecasts available at additional cost) - CUSTOM PACKAGE: Starting at $3,500
Tailored combination of all three analyses
In-depth competitive analysis of up to 10 competitors
Comprehensive market trend report
Actionable recommendations for marketing strategy
Marketing Strategy
Benefits
Prices
Benefits
- BRAND EMOTION:
Connect with your target audience on an emotional level. - BRAND POSITIONING:
Define your brand’s unique place in the market. - BRAND STATEMENT:
Distill your brand’s value proposition into a clear and concise message. - BRAND VOICE:
Speak to your target audience in a way that is authentic and engaging. - BUDGET ALLOCATION:
Get the most out of your marketing investment. - TARGET AUDIENCE:
Identify the people who are most likely to buy from you. - SWOT ANALYSIS:
Understand your strengths, weaknesses, opportunities, and threats.
Prices
INVESTMENT FACTORS:
Company’s industry, company scale, target market and competitors.
- LITE: $450 – $750 per strategy.
Competitors research: up to 3.
Target market identification: up to 2 strategic personas.
SWOT analysis: Basic. Includes all 4 fundamental factors.
Marketing tactics and strategies outlined: up to 2 - PLUS: $850 – $1750 per strategy.
Competitors research: up to 6.
Target market identification: up to 4 strategic personas.
SWOT analysis: Medium complexity with internal and external variables.
Marketing tactics and strategies outlined: up to 6 - PRO: $1800 – $3200 per strategy.
Competitors research: up to 9.
Target market identification: up to 6 strategic personas.
SWOT analysis: Advanced SWOT analysis including internal and external factors, priorities and weights.
Marketing tactics and strategies outlined: up to 9
Markethorizon Insights
Benefits
Prices
Benefits
- UNVEIL HIDDEN OPPORTUNITIES:
Unearth competitors’ isolated data points to gain actionable insights that drive strategic advantage. - GAIN A COMPETITIVE EDGE:
Acquire a superior position in the market by understanding and adapting to competitors’ ad keywords and bidding strategies. - ADAPT AND SEIZE OPPORTUNITIES:
Stay ahead of the curve by closely monitoring top-performing ads and capitalizing on regional opportunities in the ever-changing market landscape. - FINE-TUNE YOUR AD STRATEGY:
Optimize your ad strategy with insights into ad copy, timing, and valuable keywords, ensuring you reach the right audience at the right time. - IDENTIFY KEY PLAYERS:
Know who’s vying for your target audience by identifying advertisers on selected keywords. - ANALYZE AD COPY AND SCHEDULES:
Delve into competitors’ ad copy and schedules to gain a deeper understanding of their messaging and positioning.
Prices
INVESTMENT FACTORS:
Duration of research (days) , Locations explored, Keywords checked
- LITE: $350 – $500 per project
Research time: up to 3 days
Locations explored: up to 3
Keywords: up to 5 - PLUS: $500 – $750 per project
Research time: up to 7 days
Locations explored: up to 5
Keywords: up to 10 - PRO: $750 – $1,200 per project
Research time: up to 15 days
Locations explored: up to 10
Keywords: up to 20 - CUSTOM: For projects requiring more extensive research, locations, or keywords, please contact us for a tailored solution.
SemantiqSpark
Benefits
Prices
Benefits
- UNLOCK CONSUMER PREFERENCES:
Analyze emotions, thoughts, and attitudes to understand the driving factors behind product preference. - CRAFT YOUR SUCCESS BLUEPRINT:
Discover the secrets to winning products and gain a strategic advantage in the market. - TAILOR YOUR MESSAGES FOR IMPACT:
Craft product and service descriptions that resonate with consumers’ emotions and preferences. - GAIN AN UNWAVERING MARKET EDGE:
Understand the key reasons behind product preference and establish a dominant position. - DEVELOP A WINNING LAUNCH STRATEGY:
Embark on a successful product launch based on insights from positive brand reviews. - SOCIAL MEDIA INSIGHTS:
Harness the power of social media data to gain comprehensive consumer insights.
Prices
INVESTMENT FACTORS:
The type of data that requires analysis, such as reviews or social media conversations, the number of data sources, and the volume of data that needs to be analyzed.
- LITE: $500 – $750 per project
Data volume: up to 150,000 characters
Location sources: up to 1
Basic sentiment analysis and consumer preference insights
Summary report with key findings - PLUS: $750 – $1,200 per project
Data volume: up to 250,000 characters
Location sources: up to 2
Advanced sentiment analysis and consumer preference insights
Detailed report with actionable recommendations
One round of consultation to discuss findings - PRO: $1,200 – $2,000 per project
Data volume: up to 500,000 characters
Location sources: up to 3
Comprehensive sentiment analysis, consumer preference insights, and trend forecasting
In-depth report with strategic recommendations and competitive analysis
Two rounds of consultation to discuss findings and implementation strategies - CUSTOM: For projects requiring larger data volumes, additional sources, or ongoing analysis, please contact us for a tailored solution.
Strategy Enhancements
Benefits
Prices
Benefits
- DATA-DRIVEN INSIGHTS:
Uncover strengths, weaknesses, and opportunities with campaign data. - IMPROVED TARGETING:
Refine audience targeting to resonate with the right users. - IMPROVED ROI:
Enhance underperforming elements and capitalize on successful tactics. - ADAPTIVE STRATEGY:
Adjust strategy to changing market trends and consumer behaviors. - COST EFFICIENCY:
Optimize budget allocation based on performance insights. - EVOLVING SUCCESS:
Ensure strategy evolves alongside business growth and market dynamics.
Prices
INVESTMENT FACTORS:
Audience insights depth, strategy complexity, number of enhancements.
- LITE: $300 – $450 per strategy.
Audience insights sources: from 1 to 2.
Strategy improvements goals: from 1 to 3.
Minimal data acquisition time: 3 months. - PLUS: $450 – $550 per strategy.
Audience insights sources: from 3 to 5
Strategy improvements goals: from 3 to 6
Minimal data acquisition time: 6 months - PRO: $550 – $650 per strategy.
Audience insights sources: from 5 to 9
Strategy improvements goals: from 6 to 9
Min. data acquisition time: 9 months
Digital Marketing Planning
Benefits
Prices
Benefits
EFFICIENT RESOURCE ALLOCATION:
Maximize your marketing budget with targeted campaigns.
- GOAL-DRIVEN EXECUTION:
Ensure your marketing efforts are aligned with your business goals. - TIMELY IMPLEMENTATION:
Launch campaigns on time and within budget. - IMPROVED COLLABORATION:
Create a cohesive marketing team that works together seamlessly. - CLEAR ACCOUNTABILITY:
Assign roles and responsibilities so everyone knows what’s expected of them. - EFFECTIVE CAMPAIGNS:
Deliver results that exceed your expectations.
Prices
INVESTMENT FACTORS:
Number of digital marketing activities, complexity of plan, required timeline, and resource management.
- LITE: $1,500 – $3,000 per plan
Basic plan complexity: Understanding, planning, execution
Resource allocation: for 1 to 3 activities
Outlining: 1 to 2 key channels and operations
Plan timeline: from 2 to 3 months - PLUS: $3,000 – $6,000 per plan
Medium plan complexity: All basic + Researching and analyzing, automating, optimizing activities
Resource allocation: for 3 to 6 activities
Outlining: 2 to 4 key channels and operations
Plan timeline: from 3 to 6 months - PRO: $6,000 – $12,000 per plan
Advanced complexity: All + Content, Social, SEO, Paid Media
Resource allocation: for up to 9 activities
Outlining: up to 9 key channels and operations
Timeline: 6-12 months - CUSTOM: For complex, enterprise-level planning, please contact for a tailored quote
Digital Marketing Mapping
Benefits
Prices
Benefits
- STRATEGIC ALIGNMENT:
Ensure all digital marketing efforts are laser-focused on your goals. - COMPREHENSIVE OVERVIEW:
See the big picture and make smarter decisions. - BETTER RESOURCE ALLOCATION:
Get the most out of your budget. - AUDIENCE TARGETING: Reach the right people with the right message.
- DATA-DRIVEN DECISIONS:
Make informed choices that move the needle. - ENHANCED COMMUNICATION:
Break down silos and get everyone on the same page.
Prices
INVESTMENT FACTORS:
Strategy complexity, channels involved, audience segments, objectives, and tool count.
- LITE: $1,000 – $1,500 per digital map
Key elements relationships mapping: From 3 to 6
Goals and tools mapping: From 3 to 6
Channels and impact mapping: From 1 to 2
Strategic hierarchy trees: From 1 to 3
Basic strategy alignment report - PLUS: $1,500 – $2,500 per digital map
Key elements relationships mapping: From 6 to 9
Goals and tools mapping: From 6 to 9
Channels and impact mapping: From 3 to 6
Strategic hierarchy trees: From 3 to 6
Comprehensive strategy alignment report
One consultation session to discuss findings - PRO: $2,500 – $4,000 per digital map
Key elements relationships mapping: From 9 to 12
Goals and tools mapping: From 9 to 12
Channels and impact mapping: From 6 to 9
Strategic hierarchy trees: From 3 to 9
In-depth strategy alignment and optimization report
Two consultation sessions to discuss findings and implementation - CUSTOM: For complex enterprise-level digital marketing mapping, please contact us for a tailored solution.
