and Set Your Brand on the Right Course For Success.
Digital Marketing Moves
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1. Initial Stage
Research and Planning
The process of transforming data into insights is the essence of marketing intelligence. To find out more about our Trending Attitudes, Hidden Wisdom and Future Sense analysis, please visit our home page.
A well-defined marketing strategy helps you stay in focus on your business objectives. This strategy includes a brand value proposition, messaging, an agreed strategic approach and strategic goals.
Marketing initiatives are coordinated and managed with a marketing plan. The plan describes the audience, their interests, the competitors, marketing activities, budget, editorial calendar, and processes.
A marketing process map is a visual way of representing the relationship between business goals, marketing strategies and tactics and how they need to function together as one unified ecosystem.
2. Pre-Distribution Stage
Content and Creativity
Copywriting is a must for every business that wants to advertise its product or service. The good copywriting effectively strikes the right balance between attracting the attention and winning the persuasion.
Creativity will always be an essential part of the marketing and advertising efforts. It aims to grab people’s attention and encourage them to try new things or remind them of the old and more familiar ones.
Product demos, testimonial, instructional and short video ads are popular among our customers. Every video we create is tailored to the chosen target audience and designed with its final goal in mind.
In a world of persistent stimulation, people crave interaction and want to be engaged. From games, quizzes and polls to puzzles or fortune cookies, it’s a new way to tap into your audience’s tastes and likes.
Marketing is one of the areas that can be automated. By using workflows automations for specific processes – such as step-based sales and lead generation – we can significantly enhance your ad campaigns.
3. Distribution Stage
Setup, Data Analysis, Optimization
The data flow setup process ensures that data is routed to the right pathways and is processed in a timely manner. When used effectively, it leads to improved decision-making and campaign performance.
Data analytics is the process of examining large data sets with the aim of discovering hidden patterns and insights. Thе information contributes to understanding customer behavior and new opportunities.
Correlation analysis to uncover hidden patterns of consumer behavior. Allows us to evaluate and improve campaigns in real time.
Social Jump Advenced
SJ Advanced’s artificial intelligence algorithms continuously optimize your ad campaigns and deliver up to 30% better ROI.
AI-powered algorithms for autonomous budget allocation to target the most likely converting audience in real time.
Analyzes ad traffic in real-time using artificial intelligence to prevent ad fraud and ensure ad visibility from real users.
Tracks viewers’ attention during the first 3 seconds of video ads on Facebook/Instagram, allowing us to improve engagement if required.
An AI that examines whether visual ad elements will actually attract attention before the ads launch, via eye-tracking emulation.
Engages visitors and attracts leads with personalized responses and interactions.
Keep your brand top of mind and drive visitors back to your website.
Deliver personalized messages, and can connect to over 100 data sources, increasing engagement.
Custom, dynamic forms that alter the questions according to the customer’s response.
Several years ago, when our team developed the AI-powered SOCIAL JUMP ADVANCED plan, we made sure to include all the latest and greatest new features.
Now, our visitor tracking and metrics solutions are more advanced than ever, thanks to the new cloud-based tracking engine that provides us with a very granular level of analytical information that is not available in the statistic reports of Facebook.
Since Facebook and Instagram ads are now managed by Meta Business Suite, this means that our SOCIAL JUMP ADVANCED plan powered by state-of-the-art AI, works great with both platforms.
However, when it comes to advertising, there is a difference between the both platforms. For example, Instagram ads are more effective for building brand awareness and driving traffic to your website or online store.
We utilize in-depth customer intent data and advanced keyword mapping algorithms to build high-performing Google ads that will power the results you expect. Our market-leading approach means we can be more confident that your ads will be in front of the right people at the right time.
Currently, our artificial intelligence-powered SOCIAL JUMP ADVANCED engine supports only the Google Display Network.
To effectively advertise on YouTube, we first need to start by building the target audience model. This will help us determine the characteristics of your ideal customer and create videos that appeal to them. Once we create your target audience model and promotional videos, we employ precise targeting to ensure we reach the right people.
This is how we are able to maximize the efficiency of your YouTube ads campaign.
Linked In Ads \ Lead gen
Our sophisticated algorithm is largely compliant with the General Data Protection Regulation and allows us to override the majority of the limitations that LinkedIn impose.
Furthermore, we can adapt our automated process for B2B and B2C usage scenarios, which expands our ability to connect with a large number of potential new leads for you.
Google Local Optimization
In order to rank on local search on Google, it’s important for a business to understand how Google works and what it needs to be done to optimize the performance. Utilizing a set of modern, algorithms, our Google Business Engine provides us with accurate, actionable, data-backed insights into determining what needs to be changed on a given GMB account.
Furthermore, it delivers invaluable insights about the competition.
We create websites that are lightning fast and visually appealing, because there’s nothing as satisfying as seeing your own website come to life and watching people using and enjoying it.
We can provide you with endless possibilities and choices. For example, we can use a standard template or build something completely different that is intuitive to use and meets your specific needs.
Increase conversions and build relationships with using email campaigns that allow sending one-off or a series of automated messages. Our solutions leverage data insights and advanced targeting and analytics techniques to optimize open rates, click-through rates, and ROI.
Our email warming pipeline uses up to 5 unique warming algorithms to maximize the deliverability and the inbox placement.
Landing Pages Solutions
There is no doubt that the effective landing pages are key to a successful online marketing campaign.
We build landing pages tailored to the specific offer you have and designed with a clear goal – to convert your visitors into leads or buyers. If you don’t have a website or hosting, we’ve got you covered. You only need a domain as we’ve teamed up with some of the best hosting providers in the world.
Our dedicated video hosting allows the display of unrestricted video content for your website or landing page with advanced analytics and interactive features.
Social Page Management
One of the most important aspects of social media is the research that ensures the content posted on your page will be engaging, relevant and useful to your audience. Another aspect is the ability to respond quickly and accurately to your users’ queries.
Our experience, research and automated messaging technologies allow us to keep your business page in excellent operating performance.
Once we reach your target audience, we can create another type of micro-campaign built on the needs-based segmentation model. This analysis doesn’t necessarily rely on the PPC model.
At first glance, this looks like a survey, but deep down it’s a complex study that reveals us the difficulties, pain points, motivations, needs, or ambitions that shape your customer’s decisions towards your brands.
For example, if we want to increase the number of clicks on your ads, we can use the stats to determine which times of day and days of the week produce the best results, then we make the necessary changes.
When it comes to online marketing, there is always room for additional optimizations. As an example, we can look at the search terms used by the people who converted and use those terms for quality optimizations.
4. Post-Distribution Stage
Leads and Customer Retention
Based on a multitude of factors, the different audience groups reached will likely have different needs and expectations about your brand. Leveraging these preferences is a key to your brand’s strategic advantage.
Having a strategy to get customers who have stopped working with the business to come back and re-engage with the company is a major key point in the marketing efforts of many entrepreneurs.
Customer retention is one of the most important aspects of any business. It costs six times more to acquire a new customer than to keep an existing one. Loyalty-based marketing is a cost-effective way to keep your customers.
Let’s raise your brand Buzz! We can help you in a number of ways. The goal is your brand to reach public recognition and go viral. This means referrals, reviews, social media mentions and others.
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